MEDIA RELATIONS
Dramatic changes in traditional media over the last 20 years have created many challenges, and opportunities, for organizations in navigating this new reality. Timing, creativity, compelling storytelling, and trust are just a few of the factors that go into a strong media relations strategy.
With over 15 years’ experience working directly in media across Canada, I have extensive experience in understanding how journalists think and work. I can work as an advisor to your communications team, or bring together a team of senior-level professionals to work directly with your leadership team to develop and execute a strategy.
